Content Marketing
When the ad stops, what is missing if your traffic is too. We produce content written in your industry based on really wanted issues, non-copying and purchasing intentions. From the selection of topics, we carry out the process from the publication calendar.
- Working shape
- Monthly
- Minimum time
- 4 months
- First movement
- 2 – 3 months
- Copyright © 2019
- You belong to
- Artificial intelligence
- Not used in my writing
What does content give you?
Content marketing is an investment that wants patience. If the column on the right fits you, it tells you in the first interview, it does not take work.
You are in the right place
Let’s talk if at least two of the ingredients are sleeping.
- When you close the ad, your site traffic is almost reset.
- Customers ask the same questions again, making it easier for you to put them in writing.
- Your product requires explanation; people don’t buy it from research.
- You have serious search volume in your industry but you don’t look at those calls.
- Your sales team has no right source to send to the customer.
It can be early
If you are in this case, we recommend that you leave your budget elsewhere.
- If you need to sell this month — not content, let's look at the ad side.
- If your site is technically problematic — articles are not listed if published.
- If your product is not sought at all — it is necessary to create a request first.
- If you’re thinking of a short plan from 4 months — the data will not be accumulated until the measurement will do.
What we do?
He is moving on four titles. In the monthly report, he writes separately what was done in the title.
Strategy and selection of topics
First month mainlyWhat does it look like in your industry, which questions are missing. The subject pool based on data is removed.
The issues and content lengths that competitors are sorted are reviewed; the gaps are detected.
Each topic is classified according to the user who is looking for information / compare / purchase.
Which month is planned to be published; the priority is close to the sale.
The language of your brand, phrases and technical term preferences that will not be used are written.
What can be updated from the articles in your hands, which should be combined.
Production
Every monthThe number is verified from the legislation and technical information source. The fitting data is not used.
written by human. Artificial intelligence is used only in research screening, not in writing.
The first draft in technical industries is reviewed with your specialist.
Custom cover, table and infographic to the inside. Visuals that tell the place of the stock visual stack.
The header structure is prepared in conjunction with meta description, inner connection and diagram marking.
At the end of each article, there is a clear call that carries the reader to the next step.
Publication and distribution
Every monthThe font is entered into the panel, the visuals are placed, the mobile appearance is controlled.
The new article connects to old articles and service pages. It directly affects the ranking.
Social media sharing and newsletter material are derived from each content.
Measurement and update
MonthlyWhich article has brought several visitors and how many requests. It is reported on the basis of the article.
Recent articles are detected and renewed. Most often result quickly from the new article.
30 minutes via the report. The types of threads are enlarged, they are replaced.
Every article does not do the same job.
The most frequent error in content marketing is only producing articles that give information. We take three to three according to the intention of searching topics and distribute them balanced within the month.
The problem has noticed new, not yet at the stage of purchase. The goal is to establish trust and promote the brand.
"Why is the insulation required?"
It brings traffic, does not bring direct sales. About half of the total content.
Options are evaluated. The purpose is to make you preferable and meet the objections in advance.
"Is the glass wool rock wool? Comparison"
brings qualified visitors. About three of the total content.
Looking for price and company. The purpose is to collect direct demand; usually service and region pages.
"Istanbul roof insulation prices"
Less traffic, very demand. This is the place where the budget goes first.
What's a content we write?
"We write 1.500 words" does not mean anything. Every content we delivered is installed as follows.
Because Google’s and reader’s what’s looking for is not the number of words, the complete answer of the problem. The content that fully closes a topic brings more jobs than three articles that tell the same topic superficial.
The article is indicated on the top of the target word, which appeals to the intention. The author writes it accordingly.
The question of the reader in the first two sentences is answered directly. The long occlusion is not written.
H2 and H3 hierarchy are fictioned according to the sub questions people are really looking for.
It is noted with each number used, price range and legislation information source.
Comparison table, process chart or photo. Not only decorative stock is visually consolidated.
Frequently Asked Questions about the topic, along with the diagram marking. The search gives you the chance to stand out as a result.
At least three links to relevant articles and related service page. Keeps the visitor on the site.
The next step of the reader is clear: quotation form, phone or related service page.
How we are moving?
The first month strategy is a monthly repetitive production cycle. Every content goes through your consent before entering the publication.
We listen to the questions and sales objections that your business asks for your customer. The most valuable topics are here.
Search volume, competitor contents and status of your existing posts are reviewed.
The list of topics classified according to the disability and the priority order is removed, presented to your approval.
How to talk is written; each writer uses the same language.
The subjects of the month are determined, the brief is prepared and sent to your approval.
Research, writing, visual production and SEO editing. Expert control in technical matters.
Loading to the site, internal connections are installed, social and email derivatives are removed.
Performance is reported on the basis of the article; the old content falling is renewed.
What to pass to your hands every month?
The copyright of all content generated belongs to you. Even the work ends remain on your site and continue to work.
- Approved monthly content calendar
- Published contents in the site
- Editable source files of texts
- Private visuals, tables and infographics
- Classed subject pool based on disability
- Brand audio tone document
- Performance report on writing
- Social media and newsletter derivatives
- The next month’s written content plan
Results we received.
The numbers were received from Search Console and Analytics, shared with customer approval. We also wrote the request from the traffic is not meaningful alone.
Request a quote from content
With 62 written series, the number of requests from ad without advertising has been released from 3 to 21 per month.
Organic traffic increase
With product usage guides and comparison articles, monthly organic visitor has been folded in the footer.
Briefing on sales interview
Customer calls were significantly shortened with content to frequently asked questions.
Note: These figures were obtained in their own conditions of those brands. We do not commit the same result as the sector, competition and existing site status are different. We share you a realistic range in the interview.
Thanks to professional approaches and rich content production capacities, we provide a significant increase in our organic visitor count. The team always offers regular and fast support.
The monthly fee varies depending on what?
What determines the cost in the content is not the number of words, but how much research is required.
Starting with two content per month, you can increase the result. If your texts are written on your own team, you can just leave the selection, editing and SEO part — this creates a serious difference.
There is a linear difference between two articles per month. In general, we recommend starting with four content; there is no acceleration.
With a general guide, an article requiring legislation or engineering knowledge does not take the same time. The expert control of technical matters is also added as long as possible.
The design time is added if you need special table, scheme and infographic. Only the cost drops if you want text.
Do you want social media and newsletter derivatives to upload us to the site? These are separate business pens.
Most Asked Questions.
The six most asked questions to content agencies. We answer as it is.
No. We use artificial intelligence in research screening and extracting the subject list; the text itself writes human. The reason is not ideological: the specific detail of the sector in the text that artificial intelligence produces does not know the actual price range and your experience on the site. Without that details, the article does not separate and sort from other hundred articles on the same subject.
You are. All the text and images produced are delivered to you with delivery. We also provide source files. You don’t have to delete the articles when you finish the work; you stay on your site and continue to bring traffic.
Right, we don’t know as much as you. That’s why we’re doing the first month information meeting, and we’re reviewing the first draft with your specialist in technical matters. In general, after 2 – 3 articles, the language sits and minimizes the need of control. Our job to write your information correctly; it’s not to keep the information.
As required by the topic. If we can close a definition in 600 words, we do not inflate it into 2,000 words; if a competitive comparison requires 3,000 words, we do not cut short. The number of words is not a quality measure, only a result. What we die is that the article does not close the entire problem.
The first articles usually begin to be ranked 6 – 10 weeks. Meaning traffic increase becomes visible from 3 to 4 months; the return to the demand varies according to the sector. So we work at least 4 months — the measurement made in a short time becomes misleading.
They are cutting but not the same. There are technical infrastructure, internal connection, speed and external connection in SEO work; content is a part of it. Content marketing focuses on the production itself and the goal is not just sorting: the source, email content and social media material that the sales team will use is out here. It is most efficient to carry out two together; but the technical problem on your site can also be transmitted with only content.
Work better together.
The content is walking alone, but it results much faster together with three.
Let's show what to write to you first.
We scan your industry and two opponents and prepare a list of 10 topics along with the search volume. It comes to your email within 3 business days and remains in you even if it does not work.
- 10 issues with monthly search volume
- Every topic’s search intentional class
- The two opponents are sorted in what matters
- Sample content skeleton for a topic
Your request has reached us.
We start scanning your sector. The topic list will come to your email within 3 working days.
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